Developing the Rural Economy Through Productive Edu-Tourism Based on a Science Techno Park in Tanjung Pinang II Village, Ogan Ilir Regency

Abstract

The development of rural economies is crucial for improving community welfare. This study introduces an innovative Productive Edu-Tourism Based on a Science Techno Park approach to empower Tanjung Pinang II Village. The program integrates Agropack and Aquaponic irrigation management, fertilizer measurement, skill enhancement in weaving and blacksmithing, and hospitality-based tourism education. Additionally, it supports digital transformation through edu-tourism website development, digital promotional media, logo design training for MSMEs branding, business management, and financial reporting. The Village Community Empowerment Program (P2MD) was conducted from March 21 to November 25, 2023, in Teluk Perepat, Tanjung Pinang II Village, involving location surveys, stakeholder meetings, and structured mentoring sessions. The program successfully enhanced community knowledge and practices in agriculture, entrepreneurship, and digital marketing. Key outputs include a Learning Module, Journal, Copyright, and Website, ensuring a sustainable impact on local economic growth.